Key Responsibilities:
– Market research: Collect and analyze competitor information, market information, consumer behavior, media preference, industry trends, trending social topics, and output marketing insights.
– Brand information maintenance: Work with Product, PR, and other relevant teams to make sure brand-relevant information are correctly updated across all touch points.
– Brand Marketing project support: Assist in project executions and data collection, including but not limited to: ATL, Digital, Social, Cross-team collaborations.
– Other support: Finance process, meeting room appointment, translation, etc.